Activision Blizzard president and Chief Working Officer Daniel Alegre is leaving the corporate to change into CEO of blockchain firm Yuga Labs, which owns well-known ugly NFTs like Bored Ape and CryptoPunks. Alegre, who was named in a February lawsuit alleging Activision Blizzard misled the SEC about its contested Microsoft merger, will assist Yuga create a “imaginative and prescient of a really interoperable metaverse,” co-founder Wylie Aronow stated in a December 19 announcement.
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“[Former CEO Nicole Muniz], [co-founder Greg Solano], and I’ve been on the hunt for somebody with Daniel’s ability set for a while,” Aronow—whose firm began being investigated by the SEC in October—continued. “He brings helpful expertise throughout leisure, e-commerce, and international strategic partnerships—all of that are important features of an immersive web3 world constructed by creators and for creators.”
This isn’t Alegre’s first time getting near the crypto solar. Earlier this yr, Microsoft known as Activision Blizzard “a key position within the improvement of [its] metaverse platforms,” and Alegre has in depth background in tech management, having labored at Google for 16 years previous to his becoming a member of Activision Blizzard in 2020.
About his new position, Alegre stated that “Yuga Labs has rapidly made a reputation for itself by a robust mixture of storytelling and community-building.”
“The corporate’s pipeline of merchandise, partnerships, and IP represents a large alternative to outline the metaverse in a means that empowers creators and offers customers with true possession of their identification and digital belongings,” he continued. Earlier this month, NFT collectors filed a category motion lawsuit towards Yuga, claiming the corporate deceived consumers by inflating costs by alluring, however paid superstar endorsements.
Feels like a match made in tech heaven to me. And identical to when your highschool pal posts her unhappy diamond ring on Instagram after she will get engaged to that man you by no means favored, Alegre has posted his chosen Bored Ape on Twitter. Bitcoin information web site CoinDesk reviews that Alegre has chosen “Mutant Ape #3850 as his new profile image (PFP), reflecting his evolving identification in Web3.”
Positive, babe, I’m pleased for you. Congrats to the brand new couple—keep out of hassle, in case you can.