As a beauty editor who resides in the U.S., I’m intrigued by international beauty. Actually, that’s an understatement. I’m obsessed with international beauty. Whether it’s iconic and effortless French beauty, effective and innovative Korean beauty, or something else entirely, I’m more than willing to delve in and learn all about the products, routines, and treatments that people use and love. After all, beauty is global, regardless of culture or locale.
Lately, I’ve been especially interested in Scandinavian beauty. Generally, we Americans tend to view Scandinavia and the countries it encapsulates—most often Denmark, Norway, Sweden, and Finland—as the epitome of minimalism. It’s like they’re the world’s purveyors of efficacy and efficiency, and I wanted to know if that eye for quality extends into their skincare routines. Spoiler alert: It does. Ahead, four Scandi women share the skincare products that made the cut into their curated routines, and I’m taking notes.
