model on the runway
Tory Burch Spring 2025. WWD/WWD/Getty Images

The holiday season brings with it many traditions, among them Pantone’s annual color of the year announcement. For over three decades, the global authority on color forecasting has unveiled the hue it believes will define the year ahead in fashion, design, and beauty. Whether you see it as a reflection of trends or a force shaping them, there’s no denying its influence. Past picks like Viva Magenta (2023), Classic Blue (2020), and Living Coral (2019) have left their mark on runways, product designs, and interiors worldwide.

This year, however, Pantone has taken an unexpected turn. Instead of a bold or vibrant shade, it has crowned a decidedly un-trendy neutral as 2025’s top color. Dubbed Mocha Mousse, the earthy, simple brown is, according to the brand’s press release, “imbued with richness” and “nurtures us with its suggestion of the delectable qualities of chocolate and coffee, answering our desire for comfort.” It’s both grounding and decadent— luxurious in a dessert-like way because yes, pudding can be elegant.

Unlike recent eye-catching shades like 2024’s Peach Fuzz, Mocha Mousse isn’t an accent color meant to be tested out in the form of a new iPhone case or bright socks. It’s classic, timeless, and versatile, a shade that feels right at home in sumptuous suede or buttery cashmere. To help you embrace the year’s trendiest non-trendy color, here are 12 enduringly stylish pieces in Mocha Mousse that will outlast all of the colors of the year to come.

alaia le teckel medium nubuck

Alaïa Le Tecklel Medium Bag in Nubuk Calfskin

Alaïa –

charlotte tilbury eyes to mesmerize chocolate

Charlotte Tilbury Eyes to Mesmerise in Chocolate Bronze

Charlotte Tilbury –

guest in residence shrunken crew almond

Guest in Residence Shrunken Crew in Almond

Guest in Residence –

janessa leone soft structured ribbed

Janessa Leoné Piper Beanie in Whiskey

Janessa Leoné –

loewe flex loafer in

Loewe Flex Loafer in Suede

Loewe –

magniber princess blanket saffron brown

Magniber Princess Blanket in Saffron Brown

Magniber –

rhode toast1

Rhode Peptide Lip Tint in Toast

Rhode –

schoolhouse teig lamp butterscotch

Schoolhouse Teig Lamp in Butterscotch

Schoolhouse –

skims brief truffle

Skims Cotton Jersey Full Brief in Truffle

Skims –

still here townes jacket

Still Here Townes Jacket in Chocolate Suede

Still Here –

toteme square sunglasses umber

Toteme Square Sunglass in Umber

Toteme –

zara wool plain polo shirt

Zara Plain Polo Shirt in Toffee

Zara –

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